Enjoying Xbox games in the cloud will definitely not be possible for iPhone and iPad users for a while. Yesterday, we learned that Microsoft was ending its xCloud test program in the Apple universe, justifying it by too strict rules put in place by Cupertino and not necessarily fair for everyone. Especially when it came to video game apps. Apple not wishing to pass for the villain of this saga, he split a press release to the specialized site Business Insider.
Rules for user safety and fairness between developers
The App Store embodies a safe and reliable store for its users, where one can discover and download applications in complete safety. It’s also a great opportunity for developers who want to share their creation with all of our users. However, before an app is launched on the Store, we analyze it, we dissect it and we ensure that it complies with the rules put in place to protect our customers but, also, so that it does not. cannot privilege certain developers to the detriment of others.
Apple also declares that gaming services have their place on the Store provided that the apps they offer can be tested individually by its teams. An almost impossible task for services like GeForce NOW or xCloud which provide access to hundreds of titles through their network infrastructures and their various partnerships.
For Stadia, as the panel of titles available is already much smaller, the game could be worth the candle.
A story of the environment and big money
In section 4.2.7 of the Apple App Store User Guide there is a whole arsenal of commandments that may also explain why Curpertino cannot afford to allow this kind of service.
From the execution of programs on a local device, to supervised subscription, including the compulsory connection of a device to a local network and the development of an interface that does not make one think of either that of iOS or that of from the App Store, nothing fits with the aspirations of Microsoft, Google or Nvidia.
Why Shadow, the PC gaming in the Cloud is spared (or almost)? The reason is simple: it’s a complete Windows ecosystem accessible from the cloud, a real virtual computer in short and which does not belong to you. You rent it out to Shadow, which is tolerated by Apple rules.
In the same vein: let’s imagine that all these players find a solution so that Cupertino can earn a commission each time a user accesses one of the games services in the cloud. Once this has been paid, he would no longer touch anything on any transactions and purchases made on the servers, through the apps. Everything would happen out of his sight since in the cloud. And that is also a big problem for Apple, which wants to deduct its tax on each transaction carried out in-app through its Store. ” We don’t touch the grisbi “, As intangible as it is and even more so when it is Apple’s.
Microsoft hasn’t completely thrown in the towel, however. He just decided to focus his efforts where they would pay off and with less worry, on Android.
This is why, on Wednesday August 5 afternoon, Microsoft announced an official alliance with Samsung to propose the Game Pass and, by extension, the xCloud for free for 3 months to all those who pre-order the next Galaxy Note 20. This should not have improved the climate between Microsoft and Apple, with Samsung being one of Cupertino’s biggest competitors in the mobility segment.